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June 16, 2011 11:18 UTC

Research and Markets: On-Demand Briefing: Free Market Research: Leveraging Solar and Commercial Energy Data

DUBLIN--(BUSINESS WIRE)-- Research and Markets (http://www.researchandmarkets.com/research/6eebb2/ondemand_briefing) has announced the addition of AltaTerra Research's new report "On-Demand Briefing: Free Market Research: Leveraging Solar and Commercial Energy Data" to their offering.

Finding and making effective use of accurate market data is essential to making informed decisions and developing a business case - especially in the dynamic marketplace for on-site distributed renewable energy and energy efficiency innovations. Since the industry is still immature and evolving, public and other information sources are widely dispersed and vary in quality and content.

Learn how to use publicly available market data and information to gain valuable insight into the United States renewable and conventional energy markets and improve your strategy, business development, marketing and sales decisions.

Who Should Attend?

  • Business development professionals
  • Energy efficiency industry participants, consultants and analysts
  • Environmental organizations
  • Financial and investment groups
  • Information service providers
  • Market intelligence and marketing managers
  • Product and brand managers
  • Regulatory and PR staffers
  • Renewable energy executives
  • Renewable energy project developers
  • Renewable energy sales professionals

Example Questions:

  • What are the differences between various sources of free market data?
  • What types of information about the distributed renewable energy market are available?
  • Is the number of solar installations available by state? Where can installation cost data be found?
  • Is there any public data for tracking shipments going through the distribution channel?
  • How do I know how much energy is used by a particular type of business or organization?

When you register for this on-demand briefing you will receive: the presentation slides in PDF format and online access to a recording of the live event. Information for accessing the recording is included on the first page of the presentation slides.

Speakers:

Jon Guice is the managing director of research at AltaTerra Research, where he performs and oversees market research projects ranging from one-day "quick hits" to multi-month, original research projects for large organizations. AltaTerra Research market research clients in renewable energy range from startups and government agencies to large, established players in the global market. Prior to AltaTerra, Dr. Guice played leadership and strategy roles in a cleantech design engineering practice, an early-stage renewable energy company, a NASA R&D organization, and a new product research program at Stanford University and the Royal Institute of Technology in Stockholm. Jon Guice earned a doctorate as a Regents Fellow in the first-ranked science and technology studies program and a master's degree focused on qualitative and quantitative social science methods at the University of California, San Diego. He has spoken and published widely on global industry trends, research management, and product innovation.

Larry Sherwood is widely known as the author of the authoritative annual report, U.S. Solar Market Trends published by the Interstate Renewable Energy Council (IREC), which is used for U.S. Department of Energy and International Energy Agency reports on U.S. solar installations. Mr. Sherwood has nearly 30 years of experience in renewable energy, currently as president of Sherwood Associates. His public roles include serving as project administrator for the Solar America Board for Codes and Standards, executive director of the Small Wind Certification Council, and editor of the IREC Small Wind Newsletter. Previously, Larry Sherwood served as executive director of the American Solar Energy Society where he launched new programs. A graduate of Dartmouth University, Larry Sherwood is a frequent conference speaker and has been widely quoted in the press, including in The New York Times.

Eric Paul is an AltaTerra Research analyst specializing in clean energy markets and industries, where he has contributed to consulting engagements with solar industry clients on market-facing projects and recently published the report "Utility Solar: U.S. Market Takes Off" as co-author. Prior to joining AltaTerra, Eric worked for the Business Environmental Alliance in Sonoma County, assisting a wide variety of companies with implementation of sustainable business practices. Eric holds a degree in economics from Carleton College.

For more information visit http://www.researchandmarkets.com/research/6eebb2/ondemand_briefing


Source: Research and Markets

 

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