TUI Marine Selects JDA Software’s Powerful Demand Forecasting and Price Optimization Solutions to Maximize Revenue and Profits

One of the world’s leading leisure travel companies selects JDA Demand and JDA Travel Price Optimizer to unlock revenue upside in its yachting and water-based vacations business unit

SCOTTSDALE, Ariz.--(BUSINESS WIRE)-- JDA^® Software Group, Inc. (NASDAQ: JDAS), The Supply Chain Company^®, today announced that TUI Marine, a division of TUI Travel plc, one of the world’s largest leisure travel companies with 20 million customers, selected JDA^® Demand and JDA^® Travel Price Optimizer in the fourth quarter of 2010 to drive price recommendations which help maximize revenue year-round across its entire fleet.

“The combined solutions will allow TUI Marine to leverage its own historical price elasticity data, along with real-time competitor prices, to more effectively balance supply and demand, thereby improving revenue and profits,” said Scott Luleff, head of revenue management, TUI Marine. “TUI Marine operates in a highly volatile demand environment. Luxury vacations are vulnerable in a challenging economy, and can leave us highly exposed to negative economic effects. JDA solutions are critical in enabling us to identify a customer’s willingness-to-pay and set optimal rates at the right time to the right customer prior to departure in order to generate maximum revenues on fixed capacities.”

“Companies like TUI Marine realize that JDA’s industry-leading demand and price optimization solutions provide the innovation necessary to help support their long-term growth initiatives, while simultaneously navigating a very challenging day-to-day environment,” said Andy Archer, regional vice president of pricing and revenue management, JDA Software. “As the leader in pricing and revenue management, JDA is positioned to provide TUI Marine the most powerful demand forecasting and optimization solutions available for their business, ultimately offering the insight and intelligence they require to compete effectively and profitably in a constantly evolving competitive environment.”

For more information about JDA Demand and JDA Travel Price Optimizer, visit www.jda.com/revenuemanagement.

Tweet this: TUI Marine selects @JDASoftware Demand and Travel Price Optimizer to improve optimize pricing and drive revenues http://jda.com/tui.

About JDA Software Group, Inc.

JDA^® Software Group, Inc. (NASDAQ: JDAS), The Supply Chain Company^®, is the leading provider of innovative supply chain management, merchandising and pricing excellence solutions worldwide. JDA empowers more than 6,000 companies of all sizes to make optimal decisions that improve profitability and achieve real results in the discrete and process manufacturing, wholesale distribution, transportation, retail and services industries. With an integrated solutions offering that spans the entire supply chain from materials to the consumer, JDA leverages the powerful heritage and knowledge capital of acquired market leaders, including i2 Technologies^®, Manugistics^®, E3^®, Intactix^® and Arthur^®. JDA’s multiple service options, delivered via the JDA^® Private Cloud, provide customers with flexible configurations, rapid time-to-value, lower total cost of ownership, and 24/7 functional and technical support and expertise. To learn more, visit www.jda.com or e-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

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This press release contains forward-looking statements that are made in reliance upon the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are generally accompanied by words such as “can,” “will,” “ensure,” “help,” “enable” and “expect” and other words with forward-looking connotations. In this press release, such forward-looking statements include, without limitation, Mr. Archer’s comments that JDA is positioned to provide its customer solutions that will offer insights and intelligence, which may lead to certain potential benefits. The occurrence of future events may involve a number of risks and uncertainties, including, but not limited to: (a) our solutions may not perform exactly as we anticipate; (b) there may be implementation and integration problems associated with our solutions; and (c) other risks detailed from time to time in the “Risk Factors” section of our filings with the Securities and Exchange Commission. Additional information relating to the uncertainty affecting our business is contained in our filings with the SEC. As a result of these and other risks, actual results may differ materially from those predicted. JDA is not under any obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements, whether as a result of new information, future events or otherwise.

“JDA” is a trademark or registered trademark of JDA Software Group, Inc. Any trade, product or service name referenced in this document using the name “JDA” is a trademark and/or property of JDA Software Group, Inc.